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MANAGING FOR
BUSINESS GROWTH |
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Workshops are available for $25/session for Thurston County Chamber members, $40/session for non-members.
"What an
-- says Theresa Escott of
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Workshops are held the 4th Wednesdays of each month from 7:30-8:30am at the Small Business Incubator offices, located at 809 Legion Way on the 3rd floor of the Business Center in downtown Olympia. CHOOSE A WORKSHOP DATE TO REGISTER FOR: Maximizing Cash Flow and Productivity August 27: The Unique Selling Proposition will outline the process for differentiating your business from the competition to gain a competitive advantage. All communications with your customers must make a proposition: Buy our product/service, and you will receive a specified benefit. The proposition must be unique: something competitors cannot claim, or have not chosen to emphasize in their promotions. The proposition must be so compelling that it motivates individuals to act. Managers will leave the workshop with an understanding of how to create their unique selling proposition, and how to present it in compelling language. Held in Cooperation with:
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